The Ultimate Guide to Text Message Fundraising

The Ultimate Guide to Text Message Fundraising

Why Smart Groups Are Switching to Donate2Support (D2S)

Text message fundraising has transformed the way schools and organizations raise money — offering a fast, personal, and highly effective way to connect with supporters. But not all platforms are created equal. Some vendors prioritize profits over ethics, using questionable tactics that can hurt your program’s reputation and erode trust.

This guide breaks down how text fundraising works, the dangers of using non-compliant platforms, and why smart directors and coaches are turning to Donate2Support (D2S) for a safer, more profitable experience.

What Is Text Message Fundraising?

Text message fundraising, also known as SMS fundraising, allows organizations to connect with supporters via text messages. These messages include personalized donation links, making it quick and simple for recipients to contribute. With a higher engagement rate than emails and traditional outreach, text messaging has become the go-to tool for fundraising campaigns.

The Benefits of Text Message Fundraising

Average donation per text message

After 4 years of running campaigns, stats show that Donate2Support – Raises $12 Per Text Sent!

The Risks of Non-Compliant Platforms

Unfortunately, not all text message fundraising platforms follow best practices. Many fail to comply with the Telephone Consumer Protection Act (TCPA), putting schools and booster programs at serious legal risk. Here’s what you need to watch out for:

Why Smart Directors & Coaches Are Switching to D2S?

Donate2Support is built on transparency, compliance, and cutting-edge technology to deliver the best fundraising experience for organizations and donors alike.

1. TCPA Compliance

2. Responsible Supporter Communication

3. Unmatched Profitability

Donate2Support Average Texts Sent

On average, participants send 28.5 texts—far surpassing the competition.

4. Transparent Reporting

5. Success Stories

D2S campaigns average 64% participation, with Fall 2024 campaigns raising over $20,000 on average. Sponsors describe D2S as:

Watch Client Testimonials

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Got Questions? We’ve Got Answers.

We don’t charge any tips, convenience, or fees to donors.

If our clients choose to charge a 5.99% processing fee, or any lesser amount, they keep 100% of any fees charged.

This makes us unique to any platform in the industry.

Other platforms charge as much as 11.9% in mandatory fees, while others market processing fees as “optional” 15% tips — making donors go through numerous hoops to decrease the fees, screen-after-screen, before being able to opt out completely.

Worst of all supporters are often told that these fees “support the group” when in reality it all goes to the company.

Many donors — in a rush to checkout — don’t successfully disable them, or mistakenly proceed believing the tip benefits the member or organization.

Our explanation is intentionally simple and transparent — no misleading language, no hidden markups, and no confusion.

We don’t charge groups anything to setup their campaign.

All groups receive 80–86%.

Our average campaign raises $17,000+. Teams using our text message tools and engagement system often raise between $10,000 and $50,000, depending on participation and your number of members.

Yes — we offer multiple ways to track participation:

  • In your mobile app, you can monitor invites sent, donation totals, and overall progress per student.
  • You’ll receive a daily emailed report covering every key data point — invite activity, donor engagement, and more.
  • We also provide a private live stats link so you can monitor activity in real time.
  • After the campaign, your final payout report will include profit by student, which is perfect for groups applying earnings to individual travel or expense accounts.

Yes — our industry-leading prize program is built directly into the mobile app and designed to drive momentum, motivation, and sharing.

Most groups award on average $1,500 in cash prizes, which significantly increases participation, donor reach, and overall funds raised.

The platform tracks all activity in real time, making it easy for sponsors to view standings and quickly award incentives.

You’ll get a dedicated campaign coach, custom launch plan, real-time tracking dashboards, and optimized communication tools. We’re with you every step of the way to maximize your results.

Honestly — as fast as you want.

Just click the red “Start a Fundraiser” button at the top of this page, drop in your contact and group info, and we can have you rolling as early as tomorrow.

Speed kills, right?

Other platforms often use automated phone numbers. Supporters don’t recognize the sender, and when they reply with questions — no one answers.

With our system, messages come directly from the member or parent’s actual phone, so supporters recognize the number, trust the message, and can even reply if they have questions.

That small personal touch leads to quicker trust, fewer issues, and a much higher donation rate.

Other platforms may advertise higher school payouts — but they often charge donors steep default tips (up to 15%) or mandatory fees as high as 12%.

We keep it simple: no upfront costs, transparent school payouts up to 90%, and one of the lowest processing fees in fundraising.

Want to see how we stack up? See our platform comparison.

No. We never sell, rent, or share your donor data. All personal and team information stays secure and private — always.

Groups without a mobile app often struggle to keep students engaged or hold them accountable. Relying on desktop-only access or email leads to fewer shares, slower invites, and less momentum.

Our app puts everything in one place — personalized invite tools, live rankings, progress tracking, and prize standings — all from a phone.

When it’s that easy to participate, teams raise more. That’s why campaigns using our mobile app consistently outperform desktop-based platforms.

Ready to Start Your Fundraising Journey?

Have questions about TCPA compliance, donor fees, or how D2S can transform your fundraising? Schedule a free Zoom consultation with one of our experts today.

Start Your Fundraiser Now